Michigan.gov - The Leading Integrated E - Government Portal|IT and Systems|Case Study|Case Studies

Michigan.Gov the Leading Integrated E-Government Portal

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Case Details:

Case Code : ITSY030
Case Length : 23 Pages
Period : 2003
Pub Date : 2003
Teaching Note :Not Available
Organization : Michingan.gov
Industry : IT & Computers
Countries : USA

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This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.

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The e-Michigan Office

In May 2000, the Michigan state began its e-government portal initiative with the opening of the 'e-Michigan' Office (e-Michigan). e-Michigan, a two-year limited tenure government agency, was established to administer all the e-government initiatives of Michigan State.

e-Michigan had to ensure the smooth interchange of information for executing online transactions with private and corporate citizens, state, federal, global and local governments, business partners and its employees. In addition, it also carried out certain well-defined roles and responsibilities, as laid down at its inception (Refer Exhibit III)...

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The 'Michigan.gov' Portal

The Michigan.gov portal was finally launched in July 2001. It provided information access to users in five ways - through a statewide search engine, instant links to chosen sites, six 'theme-based' sub-portals, a government agencies website directory and links to the most frequently visited government websites...

The Challenges and the Way They Were Faced

e-Michigan's ADHOC Status
The authority and significance of e-Michigan was not very clear because of its adhoc status. e-Michigan came into existence as a result of Engler's Executive Order to that effect. However, according to Michigan law, any Executive Order became invalid after a period of two years from its promulgation...

Getting Citizens Involved
To achieve e-Michigan's 'one customer, one government' objective, those developing it had to have a lot of interaction with ordinary citizens who would be using the portal...

Reluctance to Change
Earlier, the Michigan state government had no model for the development and administration of enterprise-wide standards in technical areas. There were no web standards and web policies in place...

Spreading Awareness
e-Michigan also needed to spread awareness about the portal, and to make it easily accessible to citizens so that they could utilize the services effectively. Before Michigan.gov was launched, e-Michigan undertook an extensive marketing and communications program to spread awareness and encourage regular use of the portal among its principal target groups...

Funding for the Project
Another challenge for e-Michigan was to control government investments at the departmental level. An assessment of the real benefits accruing from each investment was required for this...

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