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Case Code: LDEN144
Case Length: 12 Pages 
Period: -   
Pub Date: 2019
Teaching Note: Available
Price: Rs.300
Organization : -
Industry :Packaging Material
Countries : India
Themes: Environmental Sustainability/ New Product Development/ Entrepreneurial Strategy
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Leadership & Entrepreneurship

Finding a Green Solution to Plastic: Kevin Kumala’s Cassava Bags

 
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INTRODUCTION

 
As the world’s population increased, there was a related problem that was spiraling out of control – that of plastic waste. On-the-go lifestyles required disposable products such as plastic bottles, disposable tumblers and plates, and so on. People seemingly couldn’t do without plastic and their addiction to single-use or disposable plastic had severe environmental consequences. Plastic bags had become a huge nuisance and were a major contributor to environmental pollution, wildlife deaths, and human health hazards. They had other detrimental impacts as well. While plastic was an incredibly useful material, it was made from toxic compounds that caused illness, and it was not biodegradable...

 

 
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