Finalist in the AoM 2020 Dark Side Case Competition, Critical Management Studies division of the Academy of Management 2020

Elizabeth Holmes and the Rise and Fall of Theranos Inc.

Case Code: LDEN169 Case Length: 9 Pages Period: 2005-2020 Pub Date: 2021 Teaching Note: Available

Price: Rs.300 Organization : Theranos Inc. Industry : Healthcare and Services Countries : United States Themes: Entrepreneurship, Business Ethics, Leadership & Values, Ethics in Marketing

Abstract Case Intro 1 Case Intro 2 Excerpts

Holmes and Her Experiments

Holmes, a 19-year-old dropout from Stanford’s chemical and electrical engineering department, founded Theranos in 2003. It was then called "Real-Time Cures". She was fascinated by her grandfather’s medical career and her summer internship at the Genome Institute of Singapore in 2003 only heightened her interest in the field. Shortly after the internship, Holmes wrote an application for an arm patch that had the ability to diagnose and treat medical conditions. Although she patented the application, she did not commercialize it..

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