The Entrepreneurial Journey of Aadit Palicha and Kaivalya Vohra: Building Zepto and Shaping Quick Commerce in India

Case Code: LDEN230
Case Length: 13 Pages
Period: -
Pub Date: 2025
Teaching Note: Available

Price: Rs.400
Organization : Zepto
Industry :Retailing
Countries : India
Themes: Entrepreneurial Strategy,

Abstract Case Intro 1 Case Intro 2 Excerpts

About the Founders

Aadit was born in Mumbai on October 15, 2001. His father was an engineer, who took up a job in Dubai, UAE. Aadit spent a significant portion of his childhood in Dubai, UAE. He studied at Gems Modern Academy (GMA) Dubai. At school, Aadit nurtured his leadership qualities as the deputy Head Boy at GMA, a distinction given for all-round performance at school. He graduated from GMA in 2020 with an IB Diploma, Maths and Computer Science. With a score of 45, Aadit was the school topper and Valedictorian of the year . While in school, he participated actively in debates at the national level and was President of the Modern Debating Society..

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