Facebook Inc.: Navigating Data Privacy?
| Case Code: BECG172
Case Length: 12 Pages
Pub Date: 2021
Teaching Note: Not Available
| Price: Rs.300
Organization: Facebook Inc.
Industry: Technology & Communications
Countries: United States
Themes: Data Privacy, Corporate Image & Identity,Social Media,Accountability
Abstract Case Intro 1 Case Intro 2 Excerpts
Data Privacy Issues at Facebook
Facebook had more than a decade-long track record of incidents which had led to questions being raised on its abilities to put in place adequate and sufficient measures to protect the data privacy of its users. While the severity of these cases varied, the company’s repeated failures and apparent indifference had culminated in revealingthe systemic problems from which it suffered.Facebook had been criticized for allowing various data gathering companies to use profile information for targeted advertising, predominantlyused in political and strategic advertising..
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