PSA Peugeot Citroen - Strategic Alliances for Competitive Advantage
|
|
ICMR HOME | Case Studies Collection
To download PSA Peugeot Citroen - Strategic Alliances for Competitive Advantage case study
(Case Code: BSTR211) click on the button below, and select the case from the list of available cases:

OR

Buy With PayPal
|
» Business Strategy Case Studies » Case Studies Collection » Business Strategy Short Case Studies
» View Detailed Pricing Info » How To Order This Case
» Business Case Studies
» Case Studies by Area
» Case Studies by Industry
» Case Studies by Company
Please note:
This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.
Chat with us

Please leave your feedback
|

Case Details: |
Price: |
Case Code |
: |
BSTR211 |
For delivery in electronic format: Rs. 400; For delivery through courier (within India): Rs. 400 + Shipping & Handling Charges extra
ThemesMergers |
Acquisitions |
Strategic Alliances
|
Case Length |
: |
22 Pages |
Period |
: |
1966-2006 |
Organization |
: |
PSA Peugeot Citroën |
Pub Date |
: |
2006 |
Teaching Note |
: |
Available |
Countries
|
: |
France, Western Europe |
Industry |
: |
Auto and Ancillaries
|
Abstract:
PSA Peugeot Citroën is the fourth largest automobile manufacturer in the world.
The case discusses the strategic alliances and joint ventures that the company has entered into.
The case throws light on some of the issues concerning these alliances and the benefits that the company has gained from the alliances.
It also discusses the challenges that the company faces and its future prospects.
|
|
Issues:
» To analyze the concept of strategic alliances » To understand the possible advantages of strategic alliances » To highlight the benefits and costs of strategic alliances in the automobile
industry
Contents:
Keywords:
PSA Peugeot Citroen, Strategic Cooperation, Alliances, Joint venture, Collaboration, Renault, Fiat, Ford, Toyota, BMW, Mitsubishi, Technology, Cars, Western Europe
PSA Peugeot Citroen - Strategic Alliances for Competitive Advantage
- Next Page>>
|
|