ExxonMobil - Challenges and Opportunities

ExxonMobil - Challenges and Opportunities
Case Code: BSTR582
Case Length: 18 Pages
Pub Date: 2019
Teaching Note: Not Available
Price: Rs.500
Organization: ExxonMobil
Industry: Energy
Countries: United States
Themes: Corporate Strategy, Strategic Planning, Strategy Formulation, Strategy Implementation
ExxonMobil - Challenges and Opportunities
Abstract Case Intro 1 Case Intro 2 Excerpts


The case "ExxonMobil – Challenges and Opportunities" examines the problems faced by ExxonMobil, the world's largest publicly traded Oil and Gas Company. Despite generating some of the best returns on capital and assets in the energy sector, the company became embroiled in several issues since the early 2010s. While its stocks were not generating good returns for investors, its output was also declining. The case discusses the challenges faced by the company. It also analyzes the opportunities present for the company. The case also evaluates ExxonMobil’s strategies to tackle the challenges and ends with the initiatives announced for aggressive growth in the future.


The case is structured to achieve the following teaching objectives:

  • Understand the issues and challenges in the Oil & Gas Industry
  • Study the magnitude and consequences of the challenges faced by ExxonMobil
  • Identify the opportunities for ExxonMobil
  • Examine the strategies adopted by ExxonMobil to tackle its challenges
  • Evaluate the future strategy of ExxonMobil



Corporate Strategy; Strategic Planning; Strategy Formulation, Strategy Implementation; Oil & Gas; Upstream; Downstream; ExxonMobil; Climate Change; Fossil Fuels; Crude Oil Price; Permian Basin; Oil Stocks

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