Afrigator: A Killer Start-up in Africa

Afrigator: A Killer Start-up in Africa
Case Code: BSTR353
Case Length: 20 Pages
Period: 2007-2009
Pub Date: 2009
Teaching Note: Not Available
Price: Rs.300
Organization: Afrigator Internet (Pty) Ltd.
Industry: Social Media
Countries: Africa
Themes: Business Model, Business Model Innovation, Entrepreneurship
Afrigator: A Killer Start-up in Africa
Abstract Case Intro 1 Case Intro 2 Excerpts

Background Note

Afrigator was co-founded by Hartman and Mike Stopforth (Stopforth) on April 6, 2007. Since early 1997, Hartman had been involved with the media and the Internet industry and worked for various well- known national magazines and publications as well as media companies such as Media24, Synaptix (Pty) Ltd, CareerJunction, True Love Magazine, and Finance Week...

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