BenQ Corp.'s Failed Acquisition of Siemens' Mobile Devices Division
Case Code: BSTR250 Case Length: 17 Pages Period: 2005-2006 Pub Date: 2007 Teaching Note: Not Available |
Price: Rs.400 Organization: BenQ Corp,Siemens AG Industry: Consumer Electronics Countries: Worldwide Themes: Mergers, Acquisitions, Strategic Alliances |
Abstract Case Intro 1 Case Intro 2 Excerpts
Background Note
Siemens
In 1847, Werner von Siemens established the Siemens & Halske Telegraph Construction Company in Berlin. The company laid several long distance telegraph lines in Europe.
The company grew over the years and diversified into cable works, light bulbs, electric railways, and electric streetcars. In 1897, it became a stock corporation under the name Siemens & Halske AG. In the 1920s and 1930s, the company developed several products including radios, automatic traffic lights, multi-purpose electric locomotives, and television sets. In this period, it also constructed a hydroelectric power plant in Ireland and a plant to manufacture electro-medical equipment in Erlangen, Germany. In the 1950s, the company started manufacturing ultra-pure silicon, cardiac heart pacemakers, electronic control systems and computers. In 1957, it established an electric appliance department to manufacture washing machines and spin dryers...
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