The Merger of PVR and INOX
Case Code: BSTR665 Case Length: 14 Pages Period: 2020-23 Pub Date: 2024 Teaching Note: Available |
Price: Rs.400 Organization : PVR INOX Limited Industry : Leisure & Entertainment Countries : India Themes: Strategic Planning, Growth Strategy, Business Environment,Competitive Environment |
Abstract Case Intro 1 Case Intro 2 Excerpts
Introduction
In March 2022, India’s leading multiplex business chains, PVR Limited (PVR) and INOX Leisure Limited (INOX), announced a strategic merger of the two entities. After the merger, they chose to operate under the name PVR-INOX Limited (PVR-INOX). The combined entity became the leading multiplex chain in India and the fifth largest in the world. In India, the combined entity owned 1650 screens across 350 cinemas operating in 110 cities. PVR also had a presence in Sri Lanka..
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