Winner in the "Human Resource Management/Organisational Behavioural" category in The Case Centre Awards 2022

Microsoft: Building a Collaborative Work Culture to Foster Innovation

Microsoft: Building a Collaborative Work Culture to Foster Innovation
Case Code: HROB206
Case Length: 12 Pages
Period: 2013-2019
Pub Date: 2020
Teaching Note: Available
Price: Rs.300
Organization: Microsoft Corporation
Industry: Technology & Communications
Countries: United States
Themes: Organizational Culture, Corporate Strategy, Leadership Style, Employee Development
Microsoft: Building a Collaborative Work Culture to Foster Innovation
Abstract Case Intro 1 Case Intro 2 Excerpts

Background

Microsoft, a multinational technology company with headquarters in Redmond, Washington, US, was incorporated on April 4, 1975, by Bill Gates and Paul Allen. Microsoft had more than 140,000 employees working around the world. It employed a stack ranking system for performance appraisal. Employees were evaluated twice a year by their supervisors who were also subjected to ranking. In the stack ranking system, every team rating had to include a certain number of employees as top performers, good performers, average, and poor. This system led to a lot of unhappy employees and created a bad environment among the teams..

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