Can Huawei Overcome Roadblocks in its Quest for Global Markets?
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Case Code: BSTR523 Case Length: 16 Pages Period: 2011-2015 Pub Date: 2017 Teaching Note: Available |
Price: Rs.600 Organization: Huawei Technologies Ltd. Industry: Telecommunications Countries: China and the US Themes: Globalization, International Business, National Security |
Abstract Case Intro 1 Case Intro 2 Excerpts
Introduction
In October 2016, Shenzhen-based networking and telecommunications equipment and services company Huawei Technologies Ltd. (Huawei) unveiled its 14-port and 3-D Hexa-beam antennas to address the challenges associated with the 4.5G and 5G era at the 5th Annual Global Antenna and Active Antenna Unit Forum held in Paris. Commenting on the launch, Zhang Jiayi, president of Huawei’s antenna business unit, said, “Huawei focuses on satisfying the requirements of operators in the MBB (mobile broadband) era.”
Founded in 1987 in Shenzhen by Ren Zhengfei (Ren), a former military engineer in the People’s Liberation Army (PLA) – the unified organization of the armed forces of China, Huawei started as a sales agent for a Hong Kong-based company selling private branch exchange (PBX) switches. Soon, the company innovated and started selling its own PBX switches. Having established its domination over the Chinese telecommunications market, the company entered the global markets of Russia and Africa in 1996 and later mature markets such as the US and Europe.
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