|
Name
of the Book |
Author
(s) |
Publisher & Year/Month of Publication |
Pages |
Case
Title |
Case
Author (s) |
Cover
Page |
|
Strategic Management: Competitiveness and Globalization Cases (3rd Cdn Edition) |
Hitt, Ireland, Hoskisson, Rowe |
Nelson Education Ltd., Canada |
- |
AMD in 2005: Coming out of Intel's Shadow |
Ravi M |
|
|
Blu-ray and HD DVD: Betamax - VHS ‘Format Wars'
Redux? |
Namratha V.Prasad, Sachin Govind, S.S.George
|
|
Haier: The Chinese Global Competitor |
Joel Joseph, Vivek Gupta |
|
MTV Networks International: Localizing Globally |
Hema M, S.S.George, Shirisha Regani
|
|
Nintendo Wii: A 'Revolution' in Gaming? |
Namratha V.Prasad, Sachin Govind, S.S.George
|
|
Target Stores' Differentiation Strategies |
Suchitra Jampani, Ajit Shankar, Sanjib Dutta
|
|
The Interbrew - Ambec Merger Story |
Prashanth K, Vivek Gupta |
|
Nokia and the Global Mobile Phone Industry |
Shirisha Regani, Sanjib Dutta |
|
Coach Inc.: From Staid to Stylish |
S.S.George, Shirisha Regani, Smitha Moganty |
|
Embraer: The Brazilian Aircraft Manufacturer's
Turnaround and Growth |
Shirisha Regani, S.S.George |
|
Innovation at Cirque Du Soleil |
Manasi Pawar, Vivek Gupta |
|
WorldSpace Satellite Radio: Fading Signals? |
Hema M, S.S.George, Shirisha Regani
|
|
Principles of Supply Chain Management: A Balanced Approach (2nd Edition)
|
Joel Wisner, Keong Leong, Keah Choon Tan |
Thomson South-Western (Cengage Lear |
|
Cisco Systems - The Supply Chain Story |
Subhadra K, Mukund A |
|
|
Services Marketing |
Alan Wilson, Valarie A. Zeithaml & Mary Jo Bitner |
McGraw-Hill Publishing Company |
|
Tesco - The Customer Relationship Management
Champion |
A.Mukund |
 |
